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TGIF Keen & Green Celeb: Emma Watson

Last week's green celebrity was Sheryl Crow.  This week our Keen & Green Celebrity is Harry Potter's Emma Watson!  Emma has said, "I cannot not be green."

Emma Watson: actress, Ivy League student, environmentalist, and now organic clothing designer!   "I wouldn't have done if it was just a clothing line.  The reason I did it because I cared about the issue behind it," Emma Watson told Access Hollywood.  

Emma's line, Love from Emma, is part of the UK's People Tree brand.   Their items are organic and fair trade.  "I didn't feel that there was a huge amount of clothes out there that are Fair Trade and organic and it's so great to give people the choice to wear something that makes the world a better place, to wear clothing that does some good," says Emma.  With so many celebrities designing their own fashion lines, it'd be great to see some follow in Emma Watson's green footsteps.  In a statement she said, "I think young people like me are becoming increasingly aware of the humanitarian and environmental issues surrounding fast fashion."

In addition to her new organic clothing line, Emma Watson is a proud Prius owner, avid recycler, and there was even talks about her becoming an ambassador for Greenpeace!